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Panerai

Panerai watches embody rugged sophistication, combining Italian design with Swiss horological craftsmanship. As an authorized Panerai retailer, The 1916 Company offers new Panerai timepieces online and in-store — including at our Denver, Newport Beach, Baltimore, and Delaware locations.

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Submersible
Image for Luminor
Luminor
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Radiomir
Image for Luminor 1950
Luminor 1950
Image for Submersible
Submersible
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Luminor
Image for Radiomir
Radiomir
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Luminor 1950
59 Watches
59 Watches

New Panerai Watches at The 1916 Company

Founded in Florence in 1860, Panerai rose to prominence by supplying precision dive instruments to the Italian Navy. Its cushion-shaped cases, oversized crowns, and luminous sandwich dials became legendary in military and civilian circles alike. Today, Panerai blends its Italian design heritage with Swiss watchmaking expertise — producing timepieces that are simultaneously functional and iconic. From their military roots to the wrists of Hollywood royalty, Panerai watches have become a symbol of rugged sophistication. Sylvester Stallone famously brought the brand into the spotlight in the 1990s, wearing Panerai both on and off screen. Since then, Panerai has remained a favorite among collectors and celebrities alike for its bold wrist presence and technical refinement. The 1916 Company is an authorized Panerai retailer, offering new models both online and in our Denver, Newport Beach, Baltimore, and Delaware showrooms. The brand's most iconic lines — including the Luminor, Submersible, and Radiomir — showcase distinct cushion-shaped cases and in-house calibers that deliver precision and durability in any environment. Whether you're drawn to the brand's military roots or modern interpretations, a Panerai watch offers enduring performance backed by a global reputation for quality.

Discover New Panerai Watches

Panerai watches are renowned for their commanding presence, maritime heritage, and unique case architecture. Originally developed as underwater tools for elite Italian naval divers, today's Panerai timepieces fuse robust design with modern luxury. With large cushion-shaped cases, minimalist dials, and patented crown guard systems, Panerai offers watches that are both purpose-built and effortlessly stylish.

Panerai has also made its mark in pop culture. Actor Sylvester Stallone was an early modern advocate for the brand, wearing Panerai in several blockbuster films and bringing it to the attention of collectors worldwide. Other celebrities and athletes followed, making Panerai synonymous with bold wristwear and statement-making style.

The 1916 Company is proud to be an authorized Panerai retailer, offering clients access to the brand's core collections online and at our showrooms in Denver, Newport Beach, Baltimore, and Delaware.

Explore Panerai's Core Collections

Panerai Luminor

The Luminor is Panerai's most iconic silhouette — featuring a prominent crown-protecting bridge, minimalist dial design, and superior legibility. Designed for deep-sea reliability and everyday wear, the Luminor blends tool-watch functionality with bold Italian aesthetics.

Panerai Radiomir

The Radiomir is Panerai's original case design from the 1930s — defined by its wire lugs, cushion shape, and slim profile. With a vintage military feel and softer contours, it's perfect for those who appreciate understated heritage and timeless Italian design.

Panerai Submersible

The Submersible is Panerai's professional dive watch — with unidirectional bezels, 300m+ water resistance, and bold lume for ultimate underwater visibility. It's the most technical collection in the Panerai lineup, built for exploration above and below the surface.

Is Panerai the Right Watch for You?

Panerai is ideal for individuals who prefer bold design, military heritage, and a watch that doesn't go unnoticed. Whether you're a collector drawn to iconic shapes, a first-time buyer looking for your first mechanical timepiece, or someone marking a significant life milestone, Panerai offers rugged elegance with serious horological credibility. Its distinctive design language and versatile sizing make it a favorite among adventurers, creatives, and style-forward professionals alike.

Trust The 1916 Company — Your Authorized Panerai Retailer

Every new Panerai watch purchased through The 1916 Company is 100% authentic and covered by a full manufacturer's warranty. Our knowledgeable team is available online or in person to guide you through the selection process. Shop with confidence at our Denver, Newport Beach, Baltimore, or Delaware showrooms — or explore new Panerai models online today.